National Account Manager

• Swisher stands at the forefront of innovation in the consumer products industry,
• blending a legacy of excellence with a forward-thinking approach. Established in
• 1861, the family-owned company has evolved into a trailblazer, renowned for its
• iconic Swisher Sweets cigars, cutting-edge American-made Rogue and Ammo modern
• oral nicotine products, and the premium Drew Estate cigar collection, which
• features ACID, Liga Privada, and Undercrown. Poised for the future, Swisher is
• redefining traditional categories with Volt+Co -home to groundbreaking products
• such as Mojo Energy Pouches. Swisher is also home to more than two dozen
• American-made, non-combustible tobacco brands under the Helme Tobacco Co.
• umbrella. Based in Jacksonville, Florida, with operations spanning the U.S., the
• Dominican Republic, and Nicaragua, Swisher continues to lead through innovation,
• setting new benchmarks in quality and creativity. Learn more at swisher.com.

Primary Purpose

• The National Account Manager manages Swisher’s key retail and wholesale accounts
• within Grocery and Dollar Channel and their respective distributors. This role
• drives volume, revenue, and share growth through strategic selling, relationship
• development, and flawless execution of customer business plans.

Key Responsibilities

• Manage assigned national accounts to achieve volume, revenue, and profit

targets.

• Develop and execute customer business plans aligned with channel strategies

and account-specific objectives.

• Lead Joint Business Planning (JBP) and collaborate with buyers and category

managers to strengthen long-term partnerships.

• Execute insight-driven selling that integrates category, shopper, and

financial data to inform recommendations and secure new opportunities.

• Manage pricing, promotions, and trade investment to ensure ROI and budget

compliance.

• Coordinate sell-in and activation of new products, innovation, and

promotional programs across the account base.

• Partner with Category Management, Shopper Insights, and Marketing to deliver

tailored customer solutions that enhance brand and category performance.

• Monitor sales performance, promotional execution, and merchandising

compliance through standardized scorecards and performance tracking.

• Participate in customer meetings, industry events, and trade shows to

strengthen relationships and drive business visibility.

• Provide timely reporting, analysis, and insights on account performance,

opportunities, and competitive activity.

• Perform other duties as assigned.

Qualifications

• Required
• 7+ years of progressive sales or account management experience in consumer

packaged goods or related industries.

• Proven success in managing large, complex national or regional retail

• accounts with measurable sales and share growth, with an emphasis on
• Grocery/Dollar channels.

• Experience in developing and executing customer business plans and trade

programs.

• Strong financial acumen with experience managing pricing, promotions, and

trade budgets.

• Proficiency with sales analytics tools, CRM platforms, and Microsoft Office

Suite.

• Excellent communication and presentation skills with the ability to influence

internal and external stakeholders.

• Must be at least 21 years of age and possess a valid driver’s license.

Education: Bachelor’s degree in Business, Marketing, or related field.

• Travel: This position requires up to 30-50% travel, including overnight stays,
• based on the geographic area and customer needs.

Preferred

• Experience in consumer goods, tobacco, or regulated industries.
• Familiarity with revenue growth management, Power BI, Nielsen, or relevant

analytics platforms.

• Advanced knowledge of distributor incentive programs and performance

scorecards.

Physical Requirements

• Must be able to lift, carry, push, or pull materials weighing up to (or

exceeding) 45 lbs

• Capability to navigate convenience stores, warehouses, and retail

environments, including climbing ladders and working in tight or confined

spaces

• Ability to sit and/or stand for prolonged periods

What we offer

• Base salary and bonus program
• Company vehicle for business and personal use
• Medical, dental, vision, life insurance effective on date of hire
• Generous 401(k) Plan
• Defined Contribution Plan
• Paid vacation and paid holidays
• Tuition reimbursement
• Professional growth and development programs to help advance your career!