JobsMarketing ManagerChicagoSenior Customer Marketing Manager
Salesforce
Posted 2 days ago
Senior Customer Marketing Manager
Salesforce · San Francisco, California, United States · also Atlanta, Georgia, United States, Chicago, Illinois, United States, New York, New York, United States
In short
The Senior Customer Marketing Manager will own the end-to-end customer story pipeline, identifying and documenting customer success stories to support sales and marketing initiatives. They will also manage customer advocacy programs, including recruiting speakers for events and maintaining a database of customer use cases.
What they're looking for
MUST-HAVE SKILLS
ALSO MENTIONED
Candidates must have 6+ years of experience in customer marketing or B2B SaaS roles with a proven track record of managing customer relationships and content production. Strong project management, writing, and interviewing skills are required to effectively translate customer results into compelling marketing assets.
About Salesforce
Salesforce is the #1 Agentic CRM — bringing humans, agents, and platforms together to drive customer success. Privacy Statement: http://www.salesforce.com/company/privacy/
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Questions about this role
- Is this Salesforce role remote?
- Tagged remote.
- What does it pay?
- The posting lists $143,400–$236,700 a year.
- Does it sponsor visas?
- Listed as no visa sponsorship.
- What experience does it ask for?
- Listed as 5-10 years.
The posting, in full
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts. Job Category Job Details Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
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To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.
Job Category
Marketing & Communications
Job Details
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
The Experience
Qualified is the leading Agentic Marketing Platform for B2B pipeline generation, and our AI SDR Agent, Piper, sits at the center of it. As our Senior Customer Marketing Manager, you'll own customer marketing end to end, turning customer results into stories that help sellers win, from a sales conversation to a Dreamforce stage.
What You'll Actually Be Doing
Own the customer story pipeline: identify customers with strong results and distinctive use cases, partner with account teams to validate each opportunity, secure participation, prepare interviews, and write and publish the resulting stories
Turn every story into reusable assets, including landing pages, social copy, slides, and internal promotions, and keep the customer story page and featured logos current with the strongest brands and proof points
Recruit and prepare customer speakers for events ranging from webinars to Dreamforce, owning outreach, prep documents, and coordination through the event, then convert each appearance into promotional content
Build relationships and secure approvals to feature customer brands in product demos at events worldwide, helping audiences see Piper in a real customer context
Expand the roster of customer stories beyond technology, finding advocates in new industries to show how Qualified drives value across different businesses
Maintain a reliable database of customer advocates, product adoption, and approved use cases so executives and teams can quickly find relevant customers and capabilities like Piper Video and Piper Email
Maintain customer story slides and deal win slides for enablement and live deal cycles so teams can tell a relevant, credible customer story
Partner with the Salesforce customer marketing team to bring Qualified customers into larger activations and make our stories accessible through the channels Salesforce sellers already use
You're Our Person If...
You have 6+ years in customer marketing, customer advocacy, or a related B2B SaaS marketing role
You have a track record of sourcing customer stories and managing customer relationships from first outreach through publication or event appearance
You have excellent writing and interviewing skills, and can find the compelling angle in a customer's experience and turn it into a clear story
You have strong project management skills and can keep multiple stories, approvals, assets, and events moving at once
You use sound judgment when working with customers, account teams, executives, and brand approvals
You take a collaborative approach to working across Sales, Customer Success, Events, Product Marketing, and corporate customer marketing teams
Even Better If...
You're familiar with Salesforce
You have experience building customer advocacy programs at scale
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
Accommodations
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.
Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions. The typical base salary range for this position is $143,400 - $216,900 annually. In select cities within the San Francisco and New York City metropolitan area, the base salary range for this role is $172,200 - $236,700 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
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