JobsMarketing ManagerDallasProduct Marketing Manager
Black Box
Posted 4 days ago
Product Marketing Manager
Black Box · Plano, Texas, United States
In short
The Product Marketing Manager will develop and execute end-to-end marketing strategies to drive regional growth and support sales objectives. Responsibilities include managing marketing automation, lead qualification processes, digital campaigns, and internal/external events.
What they're looking for
MUST-HAVE SKILLS
ALSO MENTIONED
Candidates must hold a Bachelor's degree and possess at least 7 years of experience in marketing and marketing operations. Expertise in marketing automation systems, specifically Eloqua, and strong data management skills are required.
About Black Box
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Questions about this role
- Is this Black Box role remote?
- Tagged on site.
- Does it sponsor visas?
- Listed as no visa sponsorship.
- What experience does it ask for?
- Listed as 5-10 years.
The posting, in full
Develop end to end marketing strategy for Black Box Americas. Interface with sales teams and sales operations to determine sales pipeline value, including campaign ROI tracking. Interface with product marketing to help plan and design marketing campaigns. Ownership of lead qualification, lead routing and lead assignment to the
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Responsibilities
- Develop end to end marketing strategy for Black Box Americas.
- Interface with sales teams and sales operations to determine sales pipeline
value, including campaign ROI tracking.
- Interface with product marketing to help plan and design marketing campaigns.
- Ownership of lead qualification, lead routing and lead assignment to the
Black Box sales team.
- Manage Black Box internal events and presence at external events.
- Manage marketing projects to complete on time and on budget.
- Execution of targeted digital marketing campaigns.
- Campaign management, lead scoring, analysis and optimization.
- Customer and prospect list consolidation.
- Leverage marketing automation to create scale and efficiency in all of the
above processes.
- Select and manage technologies, vendors and contractors in support of the
above processes.
Requirements
- Bachelor’s Degree Required, preferably in Business with an emphasis in
Marketing.
- 7+ years' experience in marketing and marketing operations.
- 3+ years' experience in managing vendors in support of marketing automation.
- Senior expertise in marketing automation system management.
- Experience in establishing a new installation of Eloqua in a mid-sized to
large organizations.
- Good understanding of data modeling and data management.
- Strong collaboration skills and ability to manage multiple team members and
business priorities.
- Ability to communicate with internal stakeholders, and present to Black Box
management as required.
- Ability to demonstrate a commitment to excellence, i.e. strong business
acumen.
About Black Box
- Black Box is a global leader in digital infrastructure solutions, delivering
- network and system integration, managed services, and technology products to
- Fortune 100 and top global enterprises. With a presence across the United
- States, Europe, India, Asia Pacific, the Middle East, and Latin America, Black
- Box serves businesses across financial services, technology, healthcare, retail,
- public services, and manufacturing.
- Supported by a global team of around 3,600 professionals and strategic
- partnerships with leading technology providers, Black Box delivers end-to-end
- solutions in network integration, digital connectivity infrastructure, data
- center buildouts, modern workplace solutions, and cybersecurity. Its Technology
- Products portfolio enhances business operations with cutting-edge solutions in
- AV, IoT, KVM, Networking, Infrastructure, and Cables.
- Black Box's recent achievements showcase phenomenal growth that aims to reach a
- $2 billion milestone in the next three years.
#LI-VB1
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