Marketing Manager

Howard Hanna NYC was established through joining forces with Elegran Real Estate, bringing the nation’s largest independent and family-owned brokerage to New York City – connecting the power of a national network with the expertise and sophistication of a local firm.

With more than 17,000 agents and employees across 500 offices in 18 states, Howard Hanna NYC delivers a seamless, full-service real estate experience. In New York City, the firm is defined by its forward-thinking, agent-first culture and commitment to innovation, collaboration, and exceptional client service.

As part of Howard Hanna’s growing Tri-State presence, Howard Hanna NYC connects Manhattan to Long Island, Westchester, Connecticut, and New Jersey – offering clients and agents a unified network that meets their needs wherever life takes them.

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About the Role

The Marketing Manager is responsible for the delivery of all Elegran agent marketing and listing support as well as instrumental in supporting corporate initiatives. A proactive doer who thrives working in a team environment while providing world class customer service to our Advisors on a daily basis. This role will work in partnership with the Marketing Team to create processes and procedures to effectively deliver marketing initiatives and report to the Sr. Marketing Manager.

Key Responsibilities

• Provide exceptional marketing support and service to agents and Sales Managers.
• Serve as a primary point of contact for day-to-day agent and listing marketing support.

Support listing marketing strategies from solicitation through closing, including coordinating materials, timelines and deliverables.

Develop and support execution on marketing plans and campaigns in partnership with agents and Sales Managers.

Coordinate social, email, print, digital, direct mail and other marketing materials and initiatives.

Coordinate creative requests and briefs with in-house designers and other creative resources.

• Ensure all marketing materials meet brand standards and quality expectations.
• Conduct quality assurance of marketing materials, listings and syndication.
• Manage and coordinate marketing vendors and external partners as needed.

Support the development and execution of NYC campaigns, events and other market initiatives.

Help maintain marketing calendars, project timelines and status updates to ensure work stays on track.

Help track and manage agent marketing budgets and related expenses.

Provide training and guidance to agents on available marketing tools, platforms, templates and resources.

Support the rollout and adoption of new marketing programs, templates, processes and toolkits.

Assist with content development and copywriting for agent and market-facing marketing materials.

Help maintain organized marketing resources, templates and collateral libraries.

Identify opportunities to improve processes, service and the overall agent marketing experience.

Work effectively in a fast-paced environment with multiple priorities and quick turnaround times.

Skills & Qualifications

1-2 years of marketing experience; real estate or experience supporting sales professionals preferred.

• Strong project management, organizational and prioritization skills.
• Excellent writing, editing and communication skills.

Strong understanding of digital, social, email, print, direct mail and other marketing channels.

• Comfortable working with marketing technology, CRM, email and social platforms.
• Strong attention to detail and commitment to quality.

Proactive, self-directed and able to work independently while collaborating effectively with a team.

• Strong interpersonal and client-service skills.
• Ability to manage multiple projects and deadlines in a fast-paced environment.

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$55,000 - $650,000 a year

WHAT WE OFFER

Salary Range commensurate with experience

Prime location in Midtown Manhattan

• Medical Benefits, Vision Benefits, Dental Benefits & Other Supplemental Benefits
• Flexible vacation time
• 401k
• Must be able to work legally in the US.
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