Product Manager

ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be

assigned as needed.

• Support pre- and post-development activities of assigned Motoman products by

acting as a solution liaison for the organization including product

development, engineering, customer support and marketing.

• Lead beta and pilot programs with early-stage products and samples
• Manage the entire product life cycle from translation of the strategic plan

to developing an implementation road map to tactical market launch

activities.

• Specify product requirements by conducting Voice of Customer and other market

research supported by on-going visits to customers and potential future

customers.

• Partner with marketing communications to define the go-to-market strategy,

including product positioning, key benefits, and target customers.

• Develop and implement a company-wide product launch plan, working with all

related departments to execute

• Work with an engineering counterpart to define product release requirements.
• Serve as the internal and external evangelist for product offering, working

closely with sales, channel partners and key customers.

• Work with and/or support Marketing to communicate and drive the vision of the

product line for all tradeshows and key external and internal events.

• Develop in-depth knowledge of competitive products and maintain technical

analysis of competitive strengths and weaknesses.

• Analyze and suggest potential partner relationships, and licensing

opportunities

• This position requires travel to customer and non-customer sites in the

Americas (up to 35%). Limited international travel may be required (<5%).

EDUCATION and/or EXPERIENCE

• Bachelor's degree in Material Science and Engineering, Welding Engineering,
• Mechanical Engineering, Business/Economics with comparable industry experience
• in a technical role and a minimum of 8 years related experience and/or training;
• or equivalent combination of education and experience. Master’s of Science
• degree in Welding or MBA preferred.

OTHER SKILLS and ABILITIES

• Must have excellent ability and vision to discern customer needs and market
• trends within the defined market responsibilities. Requires a unique blend of
• business and technical savvy; a big-picture vision, and the drive to make that
• vision a reality.

• Excellent written communication skills for writing market plans, product
• analysis, sale’s collateral and influencing internal communication.

• Excellent verbal communication skills required for customer presentations and
• selling new ideas to management.

• Excellent organizational skills required to manage multiple projects
• simultaneously.

• Excellent human relations skills required to coordinate broad organizational
• issues to meet the financial targets of the market segment.

• Knowledge in database information management, and interpretation of data, and
• creation of reports and tools.

PHYSICAL DEMANDS

• The physical demands described here are representative of those that must be met
• by an employee to successfully perform the essential functions of this job.
• Reasonable accommodations may be made to enable individuals with disabilities to
• perform the essential functions.

• While performing the duties of this job, the employee is occasionally required
• to stand; walk; sit; use hands to finger, handle, or feel objects, tools, or
• controls; reach with hands and arms; and talk or hear. The employee may
• occasionally lift and/or move up to 10 pounds.

WORK ENVIRONMENT

• The work environment characteristics described here are representative of those
• an employee encounters while performing the essential functions of this job.
• Reasonable accommodations may be made to enable individuals with disabilities to
• perform the essential functions.

• While performing the duties of this job, the employee occasionally works near
• moving mechanical parts and is occasionally exposed to risk of electrical shock.
• The noise level in the work environment is usually moderate.