Account Executive

WCBD TV is an NBC Affiliate Station owned by Nexstar Media Inc. We are located in the beautiful Lowcountry area of Charleston, SC. Charleston is known for its warm weather, friendly people, charming downtown, outstanding food, beautiful beaches, and so much history.

Apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar

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Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address. If you are unsure about the authenticity of a job inquiry or offer, email us at corporaterecruiters@nexstar.tv.

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

• Implements strategies to consistently grow revenue and exceed revenue goals
• Establishes credible relationships with local business community
• Makes sales calls on existing and prospective clients
• Maintains assigned accounts and develops new accounts

Prepares and delivers sales presentations to clients

Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible

Provides clients with information regarding rates for advertising placement in all media

Develops advertising schedules with clients and station personnel responsible for placing advertising into station media

• Works with clients and station personnel to develop advertisements
• Performs other duties as assigned

Requirements & Skills

Bachelor’s degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience

Minimum one year’s experience in sales, preferably in the media field

Valid driver’s license with an acceptable driving record

Experience achieving long-range objectives and implementing the strategies and actions to achieve them

Proficiency with computers and other office equipment

#LI-Onsite

Nexstar Media Group is America’s largest local television and media company with 197 full power stations (including partner stations) in 115 markets addressing nearly 63% of US television households and a growing digital media operation. Nexstar’s platform delivers exceptional local content and network programming to inform and entertain viewers, while providing premium, scalable local advertising opportunities for advertisers and brands across all screens and devices. Learn more at www.Nexstar.tv.

EEO Statement: Equal Opportunity Employer Minorities/Women/Veterans/Disabled