Senior Product Manager, DriveAuto

Senior Product Manager, DriveAuto

United States, Seattle W.A. (Local Hybrid)

• Sinclair Inc. is seeking a product leader to own outcomes for Drive Auto
• products including Sales Hub, Campaign Builder, CXM, Digital Remedy Home, and
• Drive Outdoors. This role combines customer and business insight, technical
• fluency, and disciplined product delivery to create measurable value across
• Sinclair Digital.

Ideal candidates bring a product mindset and have

• 5+ years of product management, automotive, marketplace, or related

experience.

• Ability to understand technical systems, customer needs, and how

implementation choices affect product outcomes.

• Strong communication and collaboration skills across engineering, design,

data, revenue, operations, and business stakeholders.

• Experience using data to define goals, evaluate performance, and make

sound product decisions.

• A practical, accountable approach to prioritization, delivery, and

continuous improvement.

Responsibilities

• Own the major-product roadmap, OKRs, and multi-quarter prioritization for

the assigned product area.

• Create complete initiatives with requirements, business value, success

measures, and stakeholder alignment.

• Monitor daily engagement and revenue metrics across distribution platforms

and turn insights into action.

• Lead discovery, delivery, and decision-making with engineering, design,

data, revenue, and business partners.

• Maintain relationships with major product stakeholders and communicate

progress, risks, and tradeoffs.

• Manage and leverage AI-agents as recommendation sources to guide strategy.
• Act as owner for ontology mapping for DriveAuto systems.

Qualifications

• Demonstrated product-management experience in automotive digital marketing

or a comparable digital product environment.

• Experience owning complex product roadmaps, initiatives, and outcome

reporting.

• Expert proficiency with GAM, GA4, Databricks, partner portals, Codex,

Cursor, and related product-management tools.

• Strong quantitative judgment and cross-functional communication skills.
• Bachelor’s degree or equivalent practical experience.
• Ability to work in a fast-paced, evolving environment and manage multiple

priorities.

• Please note that this position is not eligible for visa sponsorship, including
• employer sponsorship for an H-1B visa, OPT-STEM employment, etc.

• Sinclair is proud to be an equal opportunity employer and a drug free workplace.
• Employment practices will not be influenced or affected by virtue of an
• applicant's or employee's race, color, religion, sex (including pregnancy,
• gender identity, and sexual orientation), national origin, age, disability,
• genetic information, military or veteran status or any other characteristic
• protected by law.

About Sinclair

• Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading
• provider of local news and sports. The Company owns, operates and/or provides
• services to 177 television stations in 79 markets affiliated with all major
• broadcast networks; owns Tennis Channel, the premium destination for tennis
• enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair’s
• AMP Media produces a growing portfolio of digital content and original podcasts.
• Additional information about Sinclair can be found at www.sbgi.net

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About the Team

• The life-blood of our organization is our people. We have a compelling story, a
• goal-oriented culture, and we take really good care of people. How good? Here is
• a glimpse: great benefits, open-door policy, upward mobility and a strong desire
• to see you succeed. Ready to be part of a winning team? Let’s talk.

• The base salary compensation range for this role is $135,000 to $180,000.  Final
• compensation for this role will be determined by various factors such as a
• candidate’s relevant work experience, skills, certifications, and geographic
• location. Full time positions are eligible for benefits that include
• participation in a retirement plan, life and disability insurance, health,
• dental and vision plans, flexible spending accounts, 15 paid vacation days, 2
• paid personal days, 9 paid holidays, 40 hours of paid sick leave, parental
• leave, and employee stock purchase plan.