JobsAccount ExecutiveUnited StatesAccount Executive, Sponsorship Sales (Michigan State University)

Playfly Sports

Posted 3 days ago · Jobs at Playfly Sports

Account Executive, Sponsorship Sales (Michigan State University)

Playfly Sports · East Lansing, Michigan, United States

Full-timeOn site2-5 yrsListed as no visa sponsorshipSpectator Sports
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In short

The Account Executive will pitch and close enterprise partnership agreements while generating incremental sponsorship revenue for Michigan State Sports Properties. They will also manage client relationships and support partners during game day and non-sporting events.

What they're looking for

MUST-HAVE SKILLS

Sponsorship salesSales planningProspectingContract negotiationSales presentationsRelationship managementDigital salesMobile sales

ALSO MENTIONED

Sponsorship SalesAccount ExecutiveCollege SportsMarketing PartnershipsSales QuotaBusiness DevelopmentContract NegotiationDigital MediaExperiential MarketingClient Relations

Candidates must have a bachelor's degree and 2-3 years of experience in sponsorship sales with a proven track record of meeting quotas. Strong presentation, communication, and negotiation skills are essential for this role.

About the employer

Playfly Sports

To amplify the power of fandom.

Playfly Sports is the leading REVENUE MAXIMIZER in the sports industry.

Read more

WHO WE ARE Playfly Sports is the only scaled global commercial agency with exclusive access to media, sponsorship, and advisory & services across professional, college, & youth sports. ​WHAT WE DO Leveraging our proprietary data centered on local sports fans, the most valuable marketing asset, Playfly Sports provides 3 integrated services to our partners worldwide: Media, Sponsorship, and Advisory & Services. WHO WE SERVE We help 2,200+ brands achieve their brand objectives by optimizing their sports marketing investments. We maximize revenue for 250+ rightsholders across media, sponsorship, and advisory & services. Locally, regionally, nationally, globally. Reach out today: Contact@Playfly.com

INDUSTRY
Spectator Sports
COMPANY
Privately Held
HEADQUARTERS
Berwyn, Pennsylvania
SIZE
501-1,000on LinkedIn
OFFICES
1 on LinkedIn
OPEN HERE
3 roles

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Questions about this role

Is this Playfly Sports role remote?
Tagged on site.
Does it sponsor visas?
Listed as no visa sponsorship.
What experience does it ask for?
Listed as 2-5 years.

The posting, in full

East Lansing, Michigan On-Site Playfly Sports is looking for an Account Executive, Sponsorship Sales to join our team at Michigan State Sports Properties in East Lansing, Michigan. The Account Executive, Sponsorship Sales will assist the General Manager to pitch and close enterprise partnership agreements between the university & Playfly. This role will also be responsible to generate incremental sponsorship revenue to meet and exceed individual and team goals. Lastly, this role will interact with and support current clients and sponsors during game day and non-sporting events.

▶ READ THE FULL POSTING

ACCOUNT EXECUTIVE, SPONSORSHIP SALES

East Lansing, Michigan

On-Site

THE RUNDOWN

Playfly Sports is looking for an Account Executive, Sponsorship Sales to join our team at Michigan State Sports Properties in East Lansing, Michigan.

The Account Executive, Sponsorship Sales will assist the General Manager to pitch and close enterprise partnership agreements between the university & Playfly. This role will also be responsible to generate incremental sponsorship revenue to meet and exceed individual and team goals. Lastly, this role will interact with and support current clients and sponsors during game day and non-sporting events.

WHAT YOU’LL ACCOMPLISH

  • Assist in developing and executing a sales plan to meet individual and team revenue targets
  • Identify and perform outreach to potential sponsors for the university sports property through networking with the university stakeholders and business partners, researching local, regional and national companies
  • Prospect, meet, and close new and renewal corporate sponsorships
  • Develop and present compelling sales decks and presentations for new marketing partners
  • Create sales proposals and draft/negotiate contracts
  • Entertain and cultivate sponsors in non-game related settings
  • Represent the university sports property, the university, and Playfly Sports Properties in a professional manner
  • Research sports sponsorship industry and stay current with relevant market trends and conditions
  • Provide dynamic integrated partnership packages with a focus on digital and mobile sales
  • Support team members with contract deliverables to ensure best-in-class experience for university partners and sponsors
  • Other job-related duties as assigned

WHAT YOU’LL BRING

  • Bachelor’s degree required
  • 2-3 years of sponsorship sales experience required; Experience with integrated and “conceptual” sales preferred
  • Proven experience meeting assigned sales quota
  • Ability to generate and present ideas and concepts succinctly and provide creative solutions to prospects and clients
  • Proficient professional sales presentation skills
  • Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives
  • Passionate about the college sports and athletics industry

TRAVEL, LIFTING, PHYSICAL REQUIREMENTS

  • Ability to lift up to 50 lbs.
  • Ability to sit, stand, and walk-up stairs
  • Be available to travel for client presentations
  • Must be able to work nights and weekends around sporting events

WHAT WE DO

Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com

WHAT WE STAND FOR

At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.

EEOC & DIVERSITY STATEMENT

Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

ACCOMMODATIONS

Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.

We are unable to sponsor or take over sponsorship of an employment visa for this role at this time

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

For California and UK Residents, please read our Privacy Policy

APPLY ON PLAYFLY SPORTS'S CAREERS SITE ↗
SAVE THIS JOB

We'll keep this job - the posting's full text, even after it closes. Free.

We'll email a six-digit code to make this your free Advancemint sign-in - and a link for later. Terms · Privacy Policy

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This listing comes from Playfly Sports's own careers site. Apply links go to the employer. Company facts are from Playfly Sports's public profile. Last checked 31 Oct 2026.