Brand Marketing Manager

The Houston Texans is looking for players who want to make an impact on the Team. We scout for players who are innovative, passionate, accountable, and those who are willing to work as a team player to contribute to the achievement of the Houston Texans' goal of becoming the most respected and most valuable professional sports franchise in the world.

Qualified candidates interested in being considered for available positions should complete the online application as well as upload a resume.

HOUSTON TEXANS | JOB DESCRIPTION

BRAND MARKETING MANAGER

MARKETING

Title · Brand Marketing Manager

Reports To · Brand Director

Department · Marketing

Direct Reports · None

FLSA Status · Exempt

Location · On-Site | Reliant Stadium

THE OPPORTUNITY

Lead integrated marketing and advertising efforts for both the Houston Texans and LOVB Houston, balancing the scale of an established NFL franchise with the growth demands of an emerging league. Drive high-impact campaigns across TV, radio, print, and out-of-home channels while uncovering untapped opportunities and building meaningful fan connections.

BASIC FUNCTION

The Brand Marketing Manager will lead the strategy, execution, and optimization of integrated marketing and advertising efforts across both the Houston Texans and LOVB brands, balancing the scale of an established NFL franchise with the growth demands of an emerging league. This role requires a strategic, resourceful leader who can drive high-impact campaigns across TV, radio, print, and out-of-home (OOH) channels while uncovering untapped opportunities, developing innovative ideas, and maximizing partnerships to extend reach. For the Houston Texans, the focus includes identifying “hidden gems” and evolving existing initiatives, while for LOVB, it demands a scrappy, entrepreneurial mindset to create opportunities, leverage trade and barter, and build a fan base that grows exponentially year over year, all while collaborating cross-functionally to deliver measurable results and meaningful fan connections.

OUR CHARGE

At the Houston Texans, we take tremendous pride in being Champions in Every Way by Cultivating Excellence and Fearlessly Evolving. Our CHARGE habits define how we show up, and this leader is expected to model them at every level, setting the tone for the team they lead:

• As a Leader: Inspire Others · Think Strategically · Lead Change · Identify Talent · Be Authentic
• As a Manager: Get Better Mindset · Make Informed Decisions · Develop Talent · Build Relationships · Drive Results
• As a Teammate: Dedicated to the Team · Be Adaptable · Passion for the Work · Win with Integrity · Own the Outcome

We hire and promote leaders who raise the standard and make everyone around them better.

KEY RESPONSIBILITIES

Houston Texans

Campaign Execution

• Assist in planning and executing advertising campaigns across TV, radio, print, and OOH
• Traffic ads and ensuring on-time delivery to media partners
• Coordinate timelines, deliverables, and approvals between internal departments and external vendors
• Proactively identify “hidden gem” opportunities that can drive incremental brand awareness beyond traditional media placements

Creative & Content Support

• Manage requests for graphic design, video production, and copywriting
• Proof and quality check advertising materials to ensure accuracy, compliance, and brand alignment
• Brainstorm creative concepts that reflect the Texans brand, community impact, and overall fan experience
• Bring forward new, unexplored ideas while also revisiting past campaigns or initiatives to evolve and improve them for greater impact

Media & Partner Collaboration

• Work with broadcast partners, radio stations, and media agencies to schedule and deliver assets
• Collaborate with digital teams to align advertising efforts with online campaigns for a unified brand presence
• Manage paid and trade media buys
• Seek out non-traditional partnerships and placements that unlock added exposure and value

Project & Budget Coordination

• Track budgets, invoices, and campaign spending
• Maintain a comprehensive calendar of marketing initiatives, deadlines, and asset deliveries
• Support reporting processes and provide updates to leadership on campaign progress

Analytics & Reporting

• Collaborate with business insights to evaluate campaign effectiveness (reach, impressions, engagement, ROI)
• Compile bi-monthly recaps and performance reports for internal leadership and external partners
• Apply data-driven learnings to optimize future campaigns and continuously improve performance

LOVB Houston

Campaign Execution

• Assist in planning and executing advertising campaigns across TV, radio, digital, social, print, and OOH, tailored to volleyball and emerging league audiences
• Traffic ads and ensure on-time delivery to media partners
• Coordinate timelines, deliverables, and approvals across internal teams and external vendors
• Identify opportunities even when they are not immediately visible, creating momentum through resourcefulness and creativity

Creative & Content Support

• Manage requests for graphic design, video production, and copywriting specific to LOVB brand storytelling
• Proof and quality check advertising materials to ensure accuracy, compliance, and brand alignment
• Develop and brainstorm creative concepts that elevate LOVB’s identity, athlete storytelling, and fan engagement
• Think scrappy and strategically to “play above our weight class,” delivering high-impact ideas with efficient use of resources

Media & Partner Collaboration

• Partner with media agencies, broadcast partners, and digital platforms to execute campaigns
• Align with digital and social teams to ensure cohesive messaging and audience targeting
• Manage paid and trade media buys with a focus on audience growth and brand awareness
• Leverage barter and trade opportunities to maximize exposure, extend reach, and build meaningful partnerships

Project & Budget Coordination

• Track budgets, invoices, and campaign spend across LOVB initiatives
• Maintain marketing calendars, key milestones, and asset delivery schedules
• Provide consistent updates to leadership on campaign pacing and execution

Analytics & Reporting

• Partner with business insights to measure campaign performance (reach, impressions, engagement, ROI)
• Develop bi-monthly recaps and reports for internal stakeholders and league partners
• Apply insights to continuously refine strategy, helping build and nurture a fan base that grows exponentially year over year
• Identify simple, scalable ways to deepen fan connection and accelerate brand growth (“Get Better”)

Additional Responsibilities

• Assist Club and Club staff in a professional manner on all Texans gamedays, LSSE Events, LOVB Volleyball Houston events and duties within the Business operations offices.
• Perform various other tasks that may be assigned from time to time by the Brand Director.

QUALIFICATIONS — EDUCATION & EXPERIENCE

• High School Diploma required; Bachelor’s degree preferred.
• Minimum 3 years working in marketing, advertising, or media planning, preferably within sports, entertainment, or emerging leagues, required.
• Proven ability to lead and execute integrated, multi-channel campaigns across TV, radio, digital, social, print, and OOH.
• Demonstrated track record of uncovering non-traditional opportunities (“hidden gems”) that drive brand awareness and elevate campaign impact.
• Highly creative thinker with the ability to generate new ideas while also evolving and improving existing or past initiatives.
• Experience operating in both established and growth environments—able to build from the ground up, identify opportunities where none exist, and “play above the weight class” with resourceful, high-impact execution.
• Strong business acumen with experience managing budgets, media buys, and identifying barter/trade opportunities to maximize exposure.
• Excellent leadership, project management, and organizational skills with the ability to manage multiple priorities across two brands simultaneously.
• Proven ability to collaborate cross-functionally and influence stakeholders across marketing, partnerships, digital, and external vendors.
• Data-driven mindset with experience analyzing campaign performance and applying insights to continuously optimize results.
• Passion for sports, fan engagement, and building authentic connections that drive long-term brand growth.

TRAVEL & WORK ENVIRONMENT

• Travel: Occasional local and domestic travel as required for client meetings and company events and games / matches.
• Work environment: This position requires routine face-to-face interaction with Club personnel and must be performed in the Club offices (non-telecommuting). Work is primarily sedentary (lifting up to 30 lbs) in an office setting, with regular gameday and event presence requiring standing/walking for extended periods and availability on evenings, weekends, and holidays as dictated by the event calendar.
• Required license or certification: None.