JobsMarketing ManagerMontrealPartner Marketing Manager, ISV Partnerships
Coveo
Posted yesterday
Partner Marketing Manager, ISV Partnerships
Coveo · Montreal, Quebec, Canada · also Quebec, Quebec, Canada, Ontario, Canada
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In short
Develop and execute joint marketing plans and integrated campaigns with ISV partners, coordinating with Sales, Alliances, Product Marketing, and Enablement to generate demand and qualified opportunities. Manage partner relationships, campaign execution, budgets, and performance measurement, optimizing initiatives for pipeline contribution and business growth.
What they're looking for
MUST-HAVE SKILLS
ALSO MENTIONED
Candidates should have experience in a partner-facing, customer-facing, or cross-functional marketing role, with strong communication, presentation, relationship-building, and execution skills. They should understand account-based strategies, sales processes, and revenue generation; experience in partner or alliance marketing, software ecosystems, integrated campaigns, partner budgets, or performance data is an advantage.
About the employer
Coveo
Coveo is the leader in AI-Relevance, powering AI-search & GenAI to drive results at every digital point-of-experience.
Coveo is the leader in AI-Relevance, delivering best-in-class AI-search and generative experiences that maximize business outcomes at every point-of-experience.
- INDUSTRY
- Software Development
- COMPANY
- Public Company
- FOUNDED
- 2005
- HEADQUARTERS
- Montréal, Quebec
- SIZE
- 501-1,000
- OFFICES
- 5 on LinkedIn
KNOWN FOR
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Questions about this role
- Is this Coveo role remote?
- Tagged hybrid.
- Does it sponsor visas?
- Listed as no visa sponsorship.
- What experience does it ask for?
- Listed as 5-10 years.
The posting, in full
Do you thrive on building strong partnerships and turning shared ideas into marketing initiatives that drive results? As our Partner Marketing Manager, ISV Partnerships, you'll bring Coveo's independent software vendor partnerships to life through jMEoint marketing programs that generate demand and contribute to pipeline growth.
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Turn strategic partnerships into meaningful growth
Do you thrive on building strong partnerships and turning shared ideas into marketing initiatives that drive results? As our Partner Marketing Manager, ISV Partnerships, you'll bring Coveo's independent software vendor partnerships to life through jMEoint marketing programs that generate demand and contribute to pipeline growth.
As part of our Global Field Marketing team, you'll own marketing initiatives for a portfolio of partners, working closely with our Alliances, Sales, and Marketing teams to turn shared priorities into impactful campaigns and measurable business opportunities.
As our Partner Marketing Manager, ISV Partnerships, you will:
- Develop and execute joint marketing plans with independent software vendor (ISV) partners, aligning shared audiences, priorities, budgets, and objectives with Coveo's growth strategy.
- Bring joint campaigns to life through webinars, events, digital initiatives, content, and account-based marketing programs that generate demand and strengthen partner visibility.
- Collaborate with Sales and Alliances to identify target accounts, coordinate outreach and follow-up, and turn marketing engagement into qualified opportunities.
- Build and nurture strong relationships with partner marketing teams, serving as their main marketing contact and driving collaboration across joint initiatives.
- Partner with Product Marketing and Enablement to develop relevant messaging, content, and resources that help partners effectively communicate Coveo's value.
- Own campaign execution and performance, coordinating stakeholders, managing budgets and partner funding, tracking pipeline contribution, and identifying opportunities to optimize results.
Here is what will qualify you for the role:
- Experience in a partner-facing, customer-facing, or cross-functional marketing role, with a proven ability to build trusted relationships and collaborate with diverse stakeholders.
- Strong communication and presentation skills, with the ability to engage partners, influence decisions, and communicate ideas clearly to different audiences.
- A strategic mindset paired with strong execution skills, allowing you to translate business objectives into actionable marketing plans and measurable outcomes.
- A solid understanding of account-based strategies, sales processes, and revenue generation, with the ability to connect marketing initiatives to pipeline and business growth.
What will make you stand out
- Experience in partner marketing, alliance marketing, or business-to-business technology marketing, particularly within a software ecosystem.
- Familiarity with independent software vendor partnerships and joint go-to-market initiatives.
- Experience managing integrated marketing campaigns, partner budgets, or market development funds.
- Comfort working with marketing and sales performance data to evaluate campaign effectiveness and identify opportunities for improvement.
Do you think you can bring this role to life? Send us your application, we want to hear from you!
Join the Coveolife!
We encourage all qualified candidates to apply regardless of, for example, age, gender, disability, gaps in CV, national or ethnic background.
This job description was written by humans, assisted by AI. We may leverage technology in our hiring process to help us see the person behind the resume.
Coveo is committed to providing accessible employment practices. If you require accommodation due to a disability at any point during the recruitment process, please contact HR@Coveo.com to discuss your needs.
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