JobsMarketing ManagerUnited StatesSr. Field Marketing Manager
Malwarebytes
Posted yesterday
Sr. Field Marketing Manager
Malwarebytes · United States
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In short
The Sr. Field Marketing Manager will plan and execute regional marketing initiatives to drive partner recruitment and pipeline growth within the cybersecurity channel. This role involves managing event strategies, partner co-marketing programs, and budget oversight to ensure alignment with sales goals.
What they're looking for
MUST-HAVE SKILLS
ALSO MENTIONED
Candidates must have 5+ years of experience in B2B technology field or partner marketing, specifically within channel-first or MSP models. Proficiency in HubSpot and a proven track record of managing both small and large-scale industry events are required.
About the employer
Malwarebytes
All-in-one cybersecurity that's always by your side.
Malwarebytes is reimagining security to safeguard devices, data, and people, no matter their location, lifestyle or means. A global leader in online protection, its suite of award-winning cybersecurity, privacy and identity solutions empower millions of people worldwide to enjoy their digital lives, free from threats and scams. Built and beloved by experts, Malwarebytes pairs a world-class team of threat researchers with proprietary AI-powered processes to supercharge and refine detections, providing unmatched protection against both known and unknown threats. Living up to its legacy, Malwarebytes continues to offer free tools that have long served as a first line of defense against malware and scams with new options for identity protection and data removal.
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Malwarebytes, powerful all-in-one digital protection that’s always by your side.
- INDUSTRY
- Computer and Network Security
- COMPANY
- Privately Held
- FOUNDED
- 2008
- HEADQUARTERS
- Santa Clara, California
- SIZE
- 501-1,000
- OFFICES
- 4 on LinkedIn
KNOWN FOR
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Questions about this role
- Is this Malwarebytes role remote?
- Tagged remote.
- What does it pay?
- The posting lists $100,000–$140,000 a year.
- Does it sponsor visas?
- Listed as no visa sponsorship.
- What experience does it ask for?
- Listed as 5-10 years.
The posting, in full
ThreatDown is looking for.. An experienced Sr. Field Marketing Manager with a strong background in B2B cybersecurity and MSP/Channel ecosystems. In this role, you will plan, execute, and optimize regional field marketing initiatives that that drive partner recruitment, partner enablement, joint co-marketing and supports our Territory Channel Managers (TCMs) and key MSP/MSSP/VAR partners, helping them build pipeline and accelerate revenue.
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ThreatDown is looking for..
An experienced Sr. Field Marketing Manager with a strong background in B2B cybersecurity and MSP/Channel ecosystems. In this role, you will plan, execute, and optimize regional field marketing initiatives that that drive partner recruitment, partner enablement, joint co-marketing and supports our Territory Channel Managers (TCMs) and key MSP/MSSP/VAR partners, helping them build pipeline and accelerate revenue.
Compensation Range: $100 - $140K Annually depending on location and experience
What You Will Do
- Channel & Industry Events: Own ThreatDown's presence at MSP, channel, distributor, and cybersecurity industry events in your region, including booth strategy, speaking slots, partner meetings, and VIP experiences, with clear goals for partner recruitment and pipeline.
- Owned Field Programs: Build and run ThreatDown-hosted programs such as partner roadshows, IT and security leader roundtables, and partner advisory sessions that move mid-market accounts and partners from interest to opportunity.
- Turnkey Event Packages ("Event in a Box"): Create scalable, partner-ready event and campaign kits that TCAMs and partners can deploy quickly to their SMB and mid-market customers.
- Partner Co-Marketing & MDF: Plan joint campaigns with key partners and distributors, guide partners in using market development funds (MDF) effectively, and track the pipeline those investments return.
- Pipeline Generation & Sales Alignment: Work with channel sales pods, ABM, and BDR teams to design localized programs for target mid-market accounts, drive registration and attendance, and ensure fast, consistent lead follow-up.
- Budget & ROI Management: Manage the regional field marketing budget, negotiate vendor and venue contracts, and report program ROI and pipeline impact to leadership using HubSpot.
Skills You'll Need to Have
- Channel Experience: 5+ years of field or partner marketing experience in B2B technology, ideally cybersecurity, with direct experience in channel-first, MSP/MSSP, or distribution-led models.
- Event Excellence: Proven success running both small, high-touch events (10–20 attendees) and large-scale trade shows (1,000+ attendees), as well as partner roadshows and distributor events.
- Sales Alignment: Track record of working side by side with channel and field sales teams and driving measurable pipeline growth in the mid-market.
- MarTech Proficiency: Hands-on experience with HubSpot for campaign execution, lead management, and reporting.
- Travel: Ability to travel up to [25–40%] within the assigned region for field execution and sales alignment meetings.
Perks & Benefit
- Comprehensive medical, dental, and vision insurance coverage
- Employee Referral Bonus Program
- Wellness programs
- 401k and employer matching for (US Employees)
- Comprehensive Time Off policy
- An opportunity to do something great for yourself and the world!
(Benefits and Perks subject to change by country/region)
Legal Language
(US Employees Only)
Applicants have rights under the Federal Employment Laws:
- Employee Polygraph Protection Act
- Know Your Rights: Discrimination is Illegal
- Family and Medical Leave Act (FMLA)
This is to affirm our policy of providing equal employment opportunities to all employees and applicants for employment in accordance with all applicable laws and regulations.
Our company will not discriminate against or harass any employee or applicant for employment because of race, color, creed, religion, national origin, sex, sexual orientation, gender identity, disability, age, marital status, familial status, membership or activity in a local human rights commission, or status regarding public assistance. We will ensure that all our employment practices are free of discrimination. Such employment practices include, but are not limited to, the following: hiring, upgrading, demotion, transfer, recruitment or recruitment advertising, selection, layoff, disciplinary action, termination, rates of pay or other forms of compensation, and selection for training, including apprenticeship. We will provide reasonable accommodation to applicants and employees with disabilities whenever possible.
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