JobsMarketing ManagerUnited StatesContent Marketing Manager
Genetec
Posted 4 days ago
Content Marketing Manager
Genetec · Texas, United States
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In short
The Content Marketing Manager will lead B2B content programs and the customer story program by managing freelance writers and internal stakeholders. They are responsible for editing, reviewing, and creating written content while monitoring performance metrics to ensure alignment with campaign objectives.
What they're looking for
MUST-HAVE SKILLS
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Candidates must have 3-7+ years of experience in content marketing or editorial management with strong project management and writing skills. Proficiency in SEO, content optimization, and managing agency partners is required, along with a location in the East or Central USA.
About Genetec
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Questions about this role
- Is this Genetec role remote?
- Tagged remote.
- Does it sponsor visas?
- Listed as no visa sponsorship.
- What experience does it ask for?
- Listed as 5-10 years.
The posting, in full
Job overview: We are looking for a highly organized and strategic Content Marketing Manager to lead our B2B content programs and customer story program in North America. This role will act as the project manager, editor, and reviewer for all written content—customer stories, blog articles, bylines, and other content—ensuring each deliverable aligns with brand standards, supports campaign objectives, and drives measurable performance. It will entail some writing opportunities as well, mainly for short form copy, such as digital ads and emails.
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Job overview:
We are looking for a highly organized and strategic Content Marketing Manager to lead our B2B content programs and customer story program in North America.
This role will act as the project manager, editor, and reviewer for all written content—customer stories, blog articles, bylines, and other content—ensuring each deliverable aligns with brand standards, supports campaign objectives, and drives measurable performance. It will entail some writing opportunities as well, mainly for short form copy, such as digital ads and emails.
The ideal candidate combines strong writing, editorial judgment, and creativity with project management skills. The candidate can manage multiple projects, collaborate well with other team members, and direct a team of freelance writers to execute on multiple projects that support the goals of the North America Marketing Team.
Your day at a glance:
- Manage a team of freelance writers, agency partners, and internal stakeholders to ensure high value content projects are completed on time. Examples include, but are not limited to:
- Customer stories – both written and video
- Blog articles
- Ebooks and long-form assets
- Write short-form copy for small projects, include digital ads and emails
- Review and edit content to ensure alignment with brand voice, messaging, and quality standards
- Review content briefs and make suggestions for content enhancements
- Manage the North America Customer Story program – both written and video
- Promote the customer story program to internal team and potential customers
- Schedule and direct customer interviews
- Manage follow-up reviews, and final approvals
- Continuously analyze content performance and recommend improvements
- Work with internal team members to suggest content additions or improvements to enhance campaign performance.
- Manage and prioritize work based on corporate and team objectives.
- Monitor and report on key metrics such as number of customer stories, engagement, and traffic
What makes you a great fit:
- 3–7+ years of experience in content marketing or editorial management
- Proven experience managing multiple content formats (case studies, blogs, whitepapers/ebooks, bylines)
- Strong project management skills with the ability to handle overlapping deadlines and stakeholders
- Experience managing freelance writers or agency partners
- Exceptional writing, editing, and storytelling abilities
- Working knowledge of SEO and content performance optimization
- Strong collaboration and communication skills
- Experience using a project management platform
- Candidate must be located anywhere in the East or Central USA
Let’s talk perks!
- Attractive compensation package with 401K match
- Training Tuition Reimbursement Program
- Work-life balance with a flexible working schedule
We know that diverse backgrounds and experiences bring great value to our teams. Even if you don't think you tick all the boxes, we still encourage you to apply - your profile may surprise us!
Thank you for your application, but please note that only selected candidates will be contacted. Head-hunters and recruitment agencies may not submit resumés/CVs through this Web site or directly to managers.
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