Marketing & Communications - Temporary Marketing Manager

About Sacred Heart University

As one of the nation’s largest Catholic universities and among the fastest-growing private doctoral institutions in the U.S., Sacred Heart University is a national leader in shaping higher education for the 21st century. SHU offers more than 100 undergraduate, graduate and doctoral programs on its Fairfield, Conn., campus. Sacred Heart also has a campus in Dingle, Ireland, and offers online programs. Nearly 10,000 students attend the University’s nine colleges and schools: College of Arts & Sciences; School of Communication, Media & the Arts; School of Social Work; School of Computing & Engineering; School of Performing Arts; College of Health Professions; the Isabelle Farrington College of Education & Human Development; the Jack Welch College of Business & Technology; and the Dr. Susan L. Davis, RN, & Richard J. Henley College of Nursing. Sacred Heart, a Laudato Si’ campus, stands out from other Catholic universities as it was established to be led by the laity. This contemporary Catholic university is rooted in the rich Catholic intellectual tradition and the liberal arts and, at the same time, cultivates students to be forward thinkers who enact change in their own lives, professions, and communities. Sacred Heart University has earned national recognition for academic excellence, student success, career outcomes, and campus experience. The Princeton Review recognized SHU in its Best 392 Colleges: 2027 Edition and Best Business Schools: 2027 Edition, while additional national recognitions highlight the University’s commitment to preparing students for meaningful careers and lifelong success. Sacred Heart is home to the award-winning, NPR-affiliate station, WSHU Public Radio; Division I athletics; and an impressive performing arts program that includes choir, band, dance, and theatre. www.sacredheart.edu

View SHU’s Faculty Experts Here

To apply

Qualified candidates are invited to submit a completed application and résumé through the University's online application system. Applications submitted outside of the official Careers at SHU website will not be considered. Applicants should not apply through third-party or external job sites, as such postings may be fraudulent or may misrepresent opportunities that are no longer available at the University. A cover letter or statement of interest is preferred for all staff positions.

Sacred Heart University complies with all federal and state employment laws and regulations. Applicants must be lawfully authorized to work for any employer in the United States. We are unable to sponsor or take over sponsorship of an employment Visa for this position.

Position Summary

Provide overall support to the Marketing and Communications department, managing efforts to support graduate enrollment goals.

Principal Duties & Responsibilities

• Support the Executive Director of Marketing in the execution of marketing strategies and initiatives designed to advance graduate enrollment goals across Sacred Heart University’s colleges and graduate programs.
• Partner with Strategic Enrollment Management (SEM), Graduate Admissions, and faculty to understand graduate program priorities, target audiences, differentiators, enrollment goals, and recruitment needs and translate them into effective marketing content and initiatives.
• Coordinate content updates for graduate program, department, and other enrollment-focused webpages. Ensure content is accurate, current, compelling, accessible, and optimized for prospective students.
• Support the marketing and promotion of graduate recruitment events, including open houses, virtual information sessions, webinars and other enrollment initiatives.
• Provide marketing oversight for graduate print collateral, including program fact sheets, brochures, postcards, event materials and other recruitment pieces. Partner with writers, designers and University stakeholders throughout content development, review and production.
• Review graduate digital advertising creative and messaging, including Google search and display advertising, and provide recommendations to strengthen message alignment, program positioning and prospective-student relevance.
• Provide strategic direction for graduate-focused video and photography projects. Coordinate academic photo and video shoots with faculty, students, University partners and creative teams to build compelling visual assets that support graduate recruitment.
• Identify opportunities to strengthen graduate program storytelling and proof points. Conduct outreach to students, alumni and faculty to gather testimonials and success stories for use across web, digital, print and other marketing channels.
• Collaborate with Communications and Social Media teams to identify and amplify graduate academic achievements, faculty expertise, student outcomes and other stories that support University awareness, reputation and enrollment goals.
• Manage assigned graduate marketing projects through Asana, coordinating stakeholders, timelines, approvals and deliverables to ensure projects remain on schedule.
• Serve as a steward of the Sacred Heart University brand, ensuring graduate marketing materials and communications adhere to University brand, editorial and messaging standards.
• Perform other duties and special projects as assigned in support of Marketing & Communications and graduate enrollment priorities.

Knowledge, Skills, Abilities & Other Attributes

• Bachelor's Degree in Marketing/Communications or a related field.
• Ability to own projects, communicate with various University stakeholders, work with creative teams, and deliver projects on budget and on time.
• Demonstrated success in marketing or enrollment fields. A particular understanding of content development, strategy, and execution through multiple channels, including social media, digital media advertising, and web management. Understanding of how the online world can assist in meeting goals.
• Utilizing Excel is a must. Ability to use project management software such as Asana is required.
• Must be willing to work against tight deadlines while balancing multiple projects at once.
• Sound ethical decision-making skills, enthusiasm, and respect for confidential issues.
• Highly organized, detail-oriented, resourceful, and accountable to schedules.
• Excellent communication skills.
• Must demonstrate strong writing, editorial, and proofreading skills.
• Collaborator/Liaison. Must be a proactive communicator and a team player, eager and able to anticipate and uncover new opportunities and needs. Should have a personality that facilitates active collaboration with internal departments to support and produce marketing materials. Also acts as steward of the SHU brand identity.

Unusual Working Conditions

• Evening and weekend hours may be required.

Pre-Employment Requirements

All offers of employment are contingent upon satisfactory completion of a background check.

Compensation & Benefits

The hourly compensation for this position ranges from $28.00-$33.00.

Non-benefit eligible employees are unable to participate in the University’s employee health and welfare benefit programs; however, part-time, non-benefit eligible employees are eligible to participate in Sacred Heart University’s 403(b) retirement plan, but they are not eligible to receive the employer matching contributions, subject to the terms and eligibility requirements of the plan. Temporary, per-diem, and seasonal staff are not eligible to participate in the 403(b) retirement plan.

This job posting provides an overview of the role's general nature and expected tasks. It is not meant to be a comprehensive list of all duties performed. The university reserves the right to modify or reassign job responsibilities at any time. This posting description does not constitute an employment contract, either explicit or implied.

Sacred Heart University is a space that respects and embraces differences, recognizes the unique contributions that individuals can make, and creates a community that maximizes the potential of all faculty and staff. As an equal opportunity employer, we encourage applications from qualified candidates who reflect the wider world in which we live.