JobsProduct ManagerNew YorkSenior Product Manager - Content Discovery

Roku

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Senior Product Manager - Content Discovery

Roku · New York, New York, United States

Full-timeHybrid · 4 days in office10+ yrs$280k–$330kListed as no visa sponsorshipSoftware Development
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In short

The Senior Product Manager will own the product strategy and roadmap for content discovery, driving platform engagement and business outcomes. They will lead end-to-end experimentation and collaborate with engineering, design, and data science teams to define and execute discovery features.

What they're looking for

MUST-HAVE SKILLS

Product management experienceDiscovery or browse surfaces ownershipA/B testingMetric definition and ownershipProduct strategy and roadmapData fluency and statistical validityCross-functional influence without authority

ALSO MENTIONED

Consumer-facing content or entertainment productsAI-assisted workflow experience

Candidates must have 10+ years of product management experience, ideally in consumer-facing discovery or entertainment products. Strong data fluency, experimental rigor, and the ability to influence stakeholders without authority are essential for success in this role.

About the employer

Roku

Amazing Individuals. Unstoppable Team.

With the #1 platform for streaming television in the U.S., Roku wants to revolutionize the way the world watches TV.

Read more

Our Roku-branded TVs, Roku TV models, Smart Home system, streaming players, audio equipment, and the purpose-built operating system that powers it all can turn any home into a home theater, with seamless integration of hardware and software. Our commitment to our users extends to our brand studio, which creates innovative Roku Originals exclusively for The Roku Channel, a free channel that reaches approximately 80 million households in the U.S. and Mexico. Join us and you'll have the chance to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. Be a part of shaping the future of streaming at weareroku.com.

INDUSTRY
Software Development
COMPANY
Public Company
FOUNDED
2002
HEADQUARTERS
San Jose, California
SIZE
1,001-5,000on LinkedIn
OFFICES
22 on LinkedIn
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10 roles

KNOWN FOR

LicensingAudioOperating System for TVStreaming Players and Smart TVsSmart HomeStreaming Platform

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Questions about this role

Is this Roku role remote?
Tagged hybrid · 4 days in office.
What does it pay?
The posting lists $280,000–$330,000 a year.
Does it sponsor visas?
Listed as no visa sponsorship.
What experience does it ask for?
Listed as 10+ years.

The posting, in full

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

▶ READ THE FULL POSTING

Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

What does the team work on?

Roku’s Home and Discovery team owns the experience that connects users to content across the entire TV platform, from the Home Screen to browse surfaces to the content details pages where viewing decisions happen

What is the role?

Roku's Home and Discovery team owns the experience that connects viewers to content across the TV platform, from the Home Screen to browse surfaces to the content details pages where viewing decisions happen. We are hiring a Senior Product Manager, Content Discovery to build experiences that help viewers more easily discover, browse, and engage with content across Roku. In this role, you will shape experiences that drive engagement, grow the business, and entertain viewers.

As content catalogs grow, viewer expectations evolve, and AI opens new possibilities for personalization and content understanding, discovery is one of the most open product spaces on the platform. There is real room to invent. This is a high-impact, high-visibility role for someone ready to define what the future of discovery looks like.

For California Only - The estimated annual base salary for this position is between $280,000 - $330,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

How will I use AI at Roku?

At Roku, we don't just use AI, we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability.

We value curious, adaptable builders, who can show how they've used AI, agents, or automation to move faster, improve quality, and scale their impact. Strong candidates know how to frame problems, guide AI-assisted work, check the output, and learn quickly. Above all, they bring curiosity, adaptability, and sound judgment.

What are the responsibilities of the role?

  • Own the product strategy and roadmap for content discovery on the Roku platform, defining the vision and priorities across discovery surfaces and ensuring each destination serves a clear viewer need and business outcome
  • Drive platform engagement and business outcomes by owning the metrics that define success for content discovery and tying the roadmap directly to moving them
  • Lead experimentation end-to-end, designing and owning A/B tests from hypothesis through decision, defining primary and guardrail metrics before launch, and driving each test to a concrete product or roadmap decision
  • Bring partners in early by working with engineering, design, data science, content, and monetization teams to shape plans before they are final
  • Communicate with clarity and precision by writing concise specs, strategies, and updates, and presenting trade-offs and recommendations to leadership
  • Keep stakeholders informed by surfacing progress, risks, and blockers early, with specific impacts, clear options, and a recommended path

What experience would help someone be successful in this role at Roku?

  • 10+ years of product management experience, ideally in consumer-facing discovery, content, or entertainment products, with a track record of moving business metrics
  • Experience owning discovery or browse surfaces, including defining strategy, building and defending the roadmap, and delivering measurable platform engagement or business outcomes
  • Product vision and an ownership mindset, with the ability to anticipate where discovery is heading and to weigh viewer value, revenue, cost, and long-term platform health together
  • Customer obsession: you go looking for the truth about users through direct conversations, behavioral data, and qualitative signals rather than waiting for it to arrive in a report
  • Experience managing surfaces that serve more than one revenue objective and making deliberate trade-offs without sacrificing user experience
  • Data fluency and experimental rigor, including comfort with A/B testing, metric definition, and statistical validity, and experience owning a metric end-to-end, including its blind spots
  • Bias to action in ambiguity: when there is no clear spec or owner, you create clarity and move, and you have made consequential decisions with less information than you would have liked and can explain why
  • Ability to influence without authority and earn alignment from engineering, design, and stakeholders through credibility and clear reasoning
  • Strong written and verbal communication skills, including writing a clear spec, explaining a roadmap trade-off, and presenting a recommendation to executive audiences

#LI-SB5

What's Roku's approach to hybrid working?

Roku fosters an inclusive and collaborative environment where teams generally work in the office Monday through Thursday. Fridays are generally flexible for remote work, except for employees whose specific roles or assigned office location require five days' a week attendance.

What are some of the benefits?

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.

What should I know about Roku's culture?

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.

To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Roku's Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.

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This listing comes from Roku's own careers site. Apply links go to the employer. Company facts are from Roku's public profile. Last checked 10 Nov 2026.